NZB KARAKA 2018

 

I created a number of concepts for the look of New Zealand Bloodstock's 2018 Karaka horse auction. Taking inspiration from the geometric patterns of jockey silks I developed a distinctive visual system which paid homage to these lively graphics. The colour palette was kept controlled and muted to retain an appropriately premium look for the internationally renowned showcase of elite-level race horses.

Layout templates were produced to cover image, informational, statistical or combined spreads.